₹ 400 Cr Selling Churpi Worldwide | Bhupendra Khanal | Dogsee Chew | Ep 249
Featuring Bhupendra Khanal, Founder and CEO @ Dogsee Chew
Bhupendra Khanal reveals how he built Dogsee Chew, transforming Himalayan churpi into a global pet treat empire. Learn about scaling to 30 countries and navigating international markets.
food industry
The food industry has a significant gap that needs to be bridged, particularly in bringing Himalayan products to market.
global distribution
Global distribution success hinges on marketing, branding, and creating customer pull.
churpi potential
Churpi, a Himalayan product, holds untapped potential in the global pet food market.
business expansion
Nepali citizenship does not hinder business expansion in India, but understanding local markets is crucial.
pet industry growth
The Indian pet industry is small but growing rapidly, with potential to become a major global market.
marketing strategy
Marketing and branding should be seen as investments, not expenses, to build strong consumer connections.
global branding
Building a global brand requires overcoming distribution challenges and leveraging international events.
collaboration
Collaboration between traditional producers and market-savvy entrepreneurs can solve marketplace challenges.
national identity
Positive national identity and constructive criticism are essential for growth and development.
cross-border opportunities
Nepal and India have a unique relationship that offers business opportunities across borders.
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