Doers Profile / Entrepreneurship
Nirajan Bom Malla
Nirajan Bom Malla is an experienced blogger and digital marketer who began his career in 2006 at the age of sixteen. After teaching himself website building and hosting in Nepal, he moved to Singapore in 2008 to study computing at Informatics. During his time abroad, he entered the field of website flipping and domain investing, eventually selling multiple websites for five-figure amounts. Upon returning to Nepal, he co-founded the company Lunarsis in 2009 and later established Softmandu in 2010. Under Softmandu, he ran several major projects, including the globally popular social media blog NB13 and the video curation platform Vidinterest, which secured over one hundred thousand dollars in investment before he decided to let the project go in 2018.
Currently, Nirajan manages multiple niche blogs covering topics such as technology, yoga, education, and quantum science. His spiritual blog, Vedic Fit, attracts four hundred thousand monthly visitors and focuses on sharing knowledge about Hinduism and ancient texts. As a passionate educator, he recently designed and taught a fifteen-hour content marketing course to help others learn blogging and search engine optimization. He believes in the enduring power of written text on the internet and continues to focus his career on building organic audiences through high-quality, evergreen content.
Content Archive
Podcasts, Documentaries, and Public Content

