Ranjit Acharya

Ranjit Acharya is a seasoned advertising professional in Nepal with a career spanning twenty-nine years. As the leader of Prisma Advertising, he has played a pivotal role in shaping the country's marketing landscape, spearheading major campaigns and rebranding efforts for prominent brands such as Goldstar, Ncell, Coca-Cola, and Bajaj. He is a strong proponent of strategic integration between traditional and digital media, emphasizing the importance of data-driven decision-making and identifying consumer need gaps to drive brand equity. His leadership philosophy centers on empowering his team through the delegation of power, accountability, and consistent appreciation, fostering a doers' mentality within his organization.

Beyond his advertising career, Acharya is an active motivational speaker and writer who uses his platform to inspire youth and corporate teams alike. He has conducted free motivational workshops for thousands of young people across Nepal, funding his social endeavors through his corporate speaking engagements. As a creative writer, he channels his passion into writing motivational songs and poetry, which serve as a personal form of meditation. Additionally, Acharya is dedicated to philanthropy, serving as a founding member and chairperson of the Nepal Ambulance Service 102, a non-profit, twenty-four-hour professional emergency service aimed at reducing pre-hospital mortality rates in the country.